AI Insights · Timothy · April 2022
Top 5 Film & Television Apps on iOS in El Salvador in Q1 2022
Discover the performance of the top 5 film and television apps on iOS in El Salvador during the first quarter of 2022, including trends in downloads, revenue, and active users.
Performance of Top 5 Film & Television Apps on iOS in El Salvador in Q1 2022
In the first quarter of 2022, the top 5 film and television apps on iOS in El Salvador demonstrated varied performance in terms of weekly downloads, revenue, and active users. Here’s a closer look at the trends observed in these apps, based on data from Sensor Tower.
Disney+ saw a notable fluctuation in its weekly revenue, peaking at approximately $3.2K in mid-January and then experiencing a general decline, ending the quarter around $2.2K. Downloads showed a downward trend, starting at 881 in late December 2021 and falling to 723 by the end of March. Active users remained relatively stable, fluctuating between 12.6K and 13.8K throughout the quarter.
HBO Max: Stream TV & Movies displayed a more consistent performance. Weekly revenue hovered around $1.5K to $2K, with a peak of approximately $2K in mid-March. Downloads initially surged to 1.7K in early January but gradually decreased, finishing the quarter at 782. Active users increased steadily from 10.1K at the start of the quarter to 13.9K by the end.
Amazon Prime Video maintained stable weekly revenue, ranging from $1.1K to $1.3K, with a peak of $1.3K in late February. Downloads remained relatively low, starting at 495 and dropping to 433 by the end of the quarter. Active users showed a slight increase, from 8K at the beginning of the quarter to 8.2K towards the end.
Star+ experienced consistent weekly revenue, peaking at around $997 in late February and ending the quarter at $781. Downloads varied, with a significant spike to 820 in mid-February before dropping to 323 by the end of March. Active users increased steadily, from 2.1K in December to 2.9K by the end of the quarter.
Finally, Netflix showed a stable weekly revenue pattern, peaking at approximately $938 in late February. Downloads remained strong, starting at 1.4K in late December and fluctuating slightly before ending at 1.3K. However, active users saw a decline, from 71.1K at the start of the quarter to 59K by the end.
These insights are based on data from Sensor Tower, where more detailed analytics can be found.
